In the wake of Motorola’s Moto X announcement last week, some were left wondering why a phone with mid-level specs was being launched at a high-end price of $200. But Motorola is looking to address that issue, it seems, as the company has confirmed that a more affordable version of the handset will be made available later on down the road.
Motorola’s intention to release a budget version of the Moto X was recently confirmed by CNET, though the report did not indicate the price point at which the cheaper version would be launched. The intention behind the budget Moto X is to target prepaid carriers and emerging markets, but it isn’t scheduled to arrive until later this year.
So what’s the motive? The report from CNET quoted Motorola Mobility CEO Dennis Woodside as saying, “The experience of devices you can get for less than $200 is subpar right now. We want everyone to have access to affordable smartphones.” Much like the exact release date and price point, however, the inevitably lower specs of the budget Moto X have yet to be revealed.