Intel and Sony Music Bringing Multimedia to Mobile Devices

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Intel Corporation and Sony Music Entertainment have announced they will work together to allow users to access music, images, videos, and other Sony Music Entertainment content on Intel-based handhelds and mobile phones.

Together, the companies will optimize Sony Music Entertainment’s mobile applications, services and content for mobile devices running the Intel Personal Internet Client Architecture (Intel PCA) — providing users with PC-quality digital music and video on their handhelds and mobile phones.

The two companies also plan to co-develop future applications and services for Intel-based phones, including applications that will enable consumers to use PC-based multimedia content.

“We’re excited about working together to create products and services that take advantage of the advanced video, audio, and 3D animation capabilities supported by the Intel PCA architecture. By optimizing our products for this powerful platform, we expect to enable a very compelling end user experience for Sony Music’s mobile applications, services and content,” said Philip Wiser, chief technology officer, Sony Music Entertainment.

The initial products from the collaboration are expected to be available through carriers and device makers in 2004.



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