iPhone 4 Demand Has Already Exceeded Apple’s and AT&T’s Launch Day Supplies

by Reads (6,698)

UPDATE: Apple and AT&T took in far more pre-orders than they had expected, causing both companies to have problems. For the latest information on this situation, read this article:

Apple and AT&T Took More than 600,000 iPhone 4 Pre-orders Yesterday

In the first few hours that AT&T was taking pre-orders for the Apple iPhone 4 the carrier sold all the units it has for launch day. And Apple itself has already sold out of its launch day supply, too.

This means that, going forward, all orders placed will ship after June 24. And orders that were placed late yesterday afternoon also won’t be available until after the launch date.

UPDATE: A note on AT&T’s online store says “Pre-orders for iPhone temporarily suspended”. No reason was given for this move.

Apple iPhone 4UPDATE 2:  AT&T has released this statement:

“iPhone 4 pre-order sales yesterday were 10-times higher than the first day of pre-ordering for the iPhone 3G S last year. Given this unprecedented demand and our current expectations for our iPhone 4 inventory levels when the device is available June 24, we’re suspending pre-ordering today in order to fulfill the orders we’ve already received. The availability of additional inventory will determine if we can resume taking pre-orders.”

Shortages at the Apple Store, Too
AT&T has exceeded its launch day supply, and now Apple itself has, too. Those putting in an order today on this company’s website are warned that their device probably won’t ship until July 2.

UPDATE 3: Apple’s store now says that orders placed today might not ship until July 14.

This isn’t the first time demand for an Apple device has exceeded the supply on launch day — it happed with the iPad, as well. But the first shipment of this smartphone sold out much more quickly than Apple’s tablet computer did.

The company has not announced how many pre-orders for the iPhone 4 have been placed so far.

Overview of the Apple iPhone 4
Apple’s fourth-generation smartphone is going to be a significant upgrade from the current one, starting with its 3.5-inch, 640 x 960 touchscreen, a much higher resolution than any previous iPhone has offered.

It’s going to have a new slimmer design and run iOS 4.0, the latest version of Apple’s operating system, on a 1 GHz Apple A4 processor. This will be the first version of Apple’s mobile OS with support for multitasking.

Read a Review of Apple iOS 4.0The iPhone 4 will have a 5 megapixel rear-facing camera with a flash and support for recording 720p video at 30 frames per second. In addition, it’s going to include a small front-facing camera for video chatting with an app called FaceTime.

Not everything is being improved: Apple’s upcoming smartphone will have the same amount of storage capacity as the current one.

This smartphone will have 3G wireless networking, as well as Wi-Fi, Bluetooth, and a GPS receiver.

iPhone 4 Pricing
The iPhone 4 is going to come in two configurations: a version with 16 GB of storage will cost $200 and one with 32 GB will go for $300. These prices are for new AT&T customers willing to sign up for a two-year contract, or current customers who qualify for a subsidy. Current customers who don’t qualify will have to pay $200 more.

This smartphone will be available on June 24. Apple and AT&T will give customers the choice of picking their device up or having it delivered.



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