Back when Verizon first launched its next-generation LTE network, it was a good time. The Internets were fast. The Internets were also unlimited, if you picked your plan properly. Unfortunately, that all went down the drain. As the carriers took more strain from ever hungrier smartphone users pulling down increasingly larger amounts of data, they switched course.
Instead of transitioning people directly, however, Verizon took a sneaker, tiered approach. First, they took the plan down from their website, which meant that no new users could buy a new phone or sign a new contract and receive an unlimited data plan.
Next, and more deviously, they began restricting unlimited data users when it came time for upgrades. If they’d simply forced users onto smaller plans, there would have been outcries and public relations issues. By forbidding customers from keeping unlimited data plans from receiving a discounted handset, they put the choice into the users’ hands, absoving corporate of any wrongdoing.
Things have proceeded like this for a while, but now reports are showing up that the Verizon website is allowing some customers to keep their unlimited data plans and receive a discounted handset at the same time.
To be honest, it’s unlikely that Verizon has done a 180 and decided to start allowing users to keep these unlimited plans while upgrading; in fact, it’s probably that this is all down to some problem on the website, where an internal checker has malfunctioned.
Still, their ‘loss’ is your gain – so if you’re thinking about upgrading on Verizon, we recommend doing it now if you’re an unlimited data subscriber, as there’s a very real chance that you could keep your valuable plan, and every chance that by tomorrow, this opportunity will be gone.