Microsoft’s Lumia 830 and Lumia 730 Shoot for Better Cameras, Affordability

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The company formerly known as Nokia has turned two of its long-rumored Lumia phones into reality at IFA this morning, unveiling both a follow-up to its flagship Lumia 930 and a midrange device with a high-powered front-facing camera.

Nokia Lumia 830The former is called the Lumia 830, and Microsoft is dubbing it “the affordable flagship.” Essentially, it’s a slightly downgraded version of its predecessor at a lower price point. It retains the colorful and rectangular design language of Lumias past, though its aluminum and polycarbonate build is a little bit thinner and lighter than before. Its 10-megapixel rear camera has gotten the company’s famous PureView branding, but the resolution is pedestrian when compared to the shooters on the 930 or Lumia 1020.

Internally, it features decidedly midrange specs: A 1.2 GHz quad-core Snapdragon 400 chip, 1 GB of RAM, 16 GB of storage (expandable up to 128 GB through a microSD slot), and a 2,200 mAh battery. Its LCD panel is still of the 5-inch variety, but its resolution has dropped from 1080p on the Lumia 930 to 720p here. The whole thing runs on Windows Phone 8.1.1, naturally, but Microsoft will also push a specially made Lumia Denim update to the phone that upgrades the overall speed of its camera app. Wireless charging is also supported.

The idea is these downgrades won’t cause too much of a dip in Lumia 830’s overall quality, and if they do, they’ll be reconciled by its similar looks and cheaper cost. Currently, Microsoft is pegging the device at around €330 when it launches globally later this month. When it does arrive, the 830 will come in white, black, green, and orange.

The second of Microsoft’s offerings today is the Lumia 730, which has been leaked as Nokia’s “selfie phone” in recent months. It too is mostly average on the spec sheet, with a 4.7-inch 720p display, that same Snapdragon 400 processor, 1 GB of RAM, a 2,200 mAh battery, 8 GB of expandable storage, and a 6.7-megapixel main camera. It’s got the usual Lumia design as well, though the build is glossier, and it’s all a bit thicker and heftier than what you get with the pricier Lumia 830. The same Windows Phone and Lumia Denim software is also onboard.
Nokia Lumia 735
The big differential here is said to be the phone’s front-facing camera. It’s a 5-megapixel unit, meaning that it isn’t the sharpest selfie taker on the market, but Microsoft claims that its wide-angle lens will allow you to get a whole lot of friends and scenery into your self-portraits. To take these pics, the company’s also included a “Lumia Selfie” app that works within the usual camera app and adds a handful of filters and effects to touch up your face.

The Lumia 730 is set to launch later this month for €200. It doesn’t support LTE on its own, but a 4G-capable variant called the Lumia 735 will arrive alongside it for about €20 more. (The 735 ditches the 730’s dual-SIM support, however.) Both devices will also come in white, black, green, and orange.

Source: Microsoft, (2)



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