Software Sales Up in 2002

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Sales of software for handhelds increased dramatically last year, according to Handango. The software reseller reports that spending for 2002 increased more than 40% compared to 2001, based on same store sales data.

This comes at a time when sales of handhelds are down. Worldwide shipments of all types of handhelds in 2002 were 9.1% below what they were in 2001, according to market research firm Gartner Dataquest.

Handango also says significant numbers of new applications are being written. In 2002, more than 3,000 new companies began selling mobile software and more than 14,000 new mobile software applications were created. This includes apps written for all the major platforms: Palm OS, Pocket PC, Linux, Java, Symbian, and others.

Obviously, people frequently use their handhelds for fun. Games and Entertainment accounted for 35% of the software sold. Of course, it isn’t always playtime; personal productivity applications accounted for 22% of Software Sales last year, and development tools were 14% of the total.

The company has also released figures for the fourth quarter of last year which make it clear that the holiday season is as important for mobile software as it is for most other products. More than 38% of 2002 sales came during December.

Those interested in learning more can download the Handango Yardstick for 2002 (PDF).



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